Construction machinery exhibition market signal for recovery
In recent years, engineering machinery industry has entered a bottleneck period, "bring the opportunity of fast development of The Belt and Road construction for construction machinery industry recovery. In September 23rd, the fourteenth session of China (Beijing) international engineering machinery, building materials machinery and mining machinery exhibition and technical exchange (BICES2017) in Beijing China International Exhibition Center (New) ended, the audience a total of more than 100 thousand passengers.
The exhibition "deep The Belt and Road" cooperation opportunities, invited countries along the exhibitors to further expand cooperation along the country in the field of mechanical engineering. It is understood that the exhibition covers an area of 150 thousand square meters, more than 1000 exhibitors from around the world show the star products and the latest technological innovation achievements, and jointly explore the future development of the industry.
Industry giants have "show" technology
I saw at the scene, exhibitors enterprises covering construction machinery, building materials machinery, mining machinery, special vehicles and emergency rescue equipment, such as the whole industry chain. XCMG, ZOOMLION, Liugong, Caterpillar, China machine industry, Shandong temporary workers, sunward industry leading enterprises to introduce professional exhibition, the audience's own new technology, from a reflection of the whole industry has made new breakthrough in intelligence, information, comfort and safety etc..
In XCMG huge booth, high-end, intelligent new generation aerial work platform attracted the attention of professional audience. According to booth staff introduction, XCMG first introduced a new generation of scissors fork type GTJZ0607E, GTJZ1012E, straight arm GTBZ30S, curved arm GTBZ14JD, GTBZ38S series of three, a total of 5 new products. With the "The Belt and Road" to promote the construction of Xugong, aerial work platform actively "go out" to expand the overseas market. I understand that since this year, such products have been exported to Europe, Thailand, Korea, India and other more than 20 countries and regions.
ZOOMLION industrial vehicles company has brought concrete machinery, earthmoving machinery, construction machinery and industrial vehicles, a total of 4 products, the appearance of new and unique, exquisite workmanship. According to reports, these 4 products are the company's new products introduced in recent years, and strive to reflect the "green intelligence, and create a future" features. Deep plowing roller field kotai heavy industry is showing 5 models of roller products.
It is reported that, BICES was founded in 1989, by China Engineering Machinery Industry Association, China Construction Machinery Co. Ltd, Chinese CCPIT Machinery Industry Branch, is the oldest Chinese International Exhibition (UFI) professional certification of engineering machinery exhibition. After more than 20 years of development, BICES has become China's construction machinery industry development vane.
Vitality in the new environment of enterprise
I understand that, due to fierce market competition, less profit, and affected by environmental regulation, construction machinery manufacturing enterprises in recent years, the development is very limited, but by many enterprises to seize market opportunities and improve management, enhance their own strength, have gained vitality in the new environment.
Hangzhou Kaiyan Technology Co., the company has repeatedly in engineering machinery exhibition. Wu Jianlei, deputy general manager of the company told the author, the construction machinery industry in the 5 consecutive year after the decline, this year there has been a substantial growth, the market released a positive signal. He said that through the exhibition to see many of the old customers, enhance the external impact of the product.
The main tower crane Shenyang SANYO Construction Machinery Co., Ltd. is also a frequent exhibition of construction machinery exhibition. Talking about the development of the industry, Li Guowei, general manager of the company believes that the mechanical manufacturing products and automobiles, elevators and other products, but also face severe market competition. "At present, this industry co-exist, many enterprises, everyone in the competition, after the survival of the fittest, and ultimately will only leave a few giants."."
Guangzhou Whampoa district is a gathering area of machinery manufacturing enterprises. The Whampoa Construction Machinery Industry Association organized more than a dozen local enterprises to participate in the exhibition. He Renxin, executive vice president of the association, told the author that participating in the exhibition will facilitate the development of the industry. He believes that the construction machinery industry has gone out of the predicament, is now in a relatively healthy, active state. "In addition to the need to strengthen its own strength, the government's attention and guidance is also very important." He Ren said.